Interested in triathlons but don't know where to start? Don't believe you can do it on your own? Let us help!!

Sign up for our mentorship program, Try-a-Tri, and we will match you with a mentor from our team!

Sponsor Information

World of Bikes

Main Contact:Ryan Baker
Description:World of Bikes on Gilbert Street is an active sponsoring partner to the Iowa HEAT. They sponsor and help with some of our bike related events and have a weekly casual ride (in good weather) that we can tag along on. HEAT members can rent race wheels for the weekend ( and receive a 10% discount on selected products and services.

Running Wild

Main Contact:Joe Dwyer
Description:Running Wild is a local running store with locations in Coralville, Iowa City, Cedar Rapids, and Burlington which provides custom shoe fitting, weekend runs, and sponsors several local road races. Iowa HEAT members receive a 20% discount and they run the Friday morning track workouts at the UI Recreation Bldg (6 am).

Trail's End

Main Contact:Jessica Skeie
Description:Eastern Iowa’s premier bike and triathlon shop, located in Coralville! Stop in for the latest triathlon, cycle cross, road racing or casual riding equipment and gear, top-notch service, or just to relax with an Iowa craft beer in our pub! Meet and connect with other cyclists, learn about the latest trends in the cycling community, or just share your favorite cycling adventures.

Fitzpatrick Family Chiropractic

Main Contact:Brian Fitzpatrick
Description:Fitzpatrick Family Chiropractic located in Solon provides effective, gentle chiropractic care for faster recovery by HEAT member Dr. Brian Fitzpatrick. Along with chiropractic care, Dr. Brian provides low-level laser therapy to accelerate healing and get you back training up to 40% quicker than with traditional methods. Exercise suggestions, foam rollers, Biofreeze, and natural anti-inflammatory supplements are also available.

Sugar Bottom Bikes

Main Contact:Jon Yetley
Description:Sugar Bottom Bikes is owned and operated by Jon and Christy Yetley. Our purpose is to serve the local community with all their biking needs. They offer a 10% discount to Iowa HEAT members on any accessories in the store. Questions can be directed to the friendly guys at the shop by calling 319-626-2326 during business hours or emailing Jon at

We Run, LLC

Main Contact:Kris Tharp
Description:We Run located in North Liberty on 965 provides personalized service, knowledgeable employees and high quality products to support your fitness goals. We get to know our customers on an individual basis and dedicate ourselves to unleashing your athletic potential! We Run wants you to succeed in your fitness goals and enjoy doing so injury free. Stop in today to outfit your running or riding style and get the right shoe or apparel for you. Iowa HEAT members receive a 15% discount.